Biosense Webster

Get smart about AFIB

Industry
  • Med Pharma
Role
  • 3d visualisation
  • Graphic designing
  • Marketing assets
  • Social media marketing
  • Live-action video production
Outcome
  • Delivered creative marketing assets to raise awareness about Atrial Fibrillation for the Get Smart About AFIB campaign in the Saudi region.

Biosense AFIB Awareness campaign,
Restore quality of life, treat AFIB

Atrial Fibrillation sometimes referred to as AFIB is one of the most common types of cardiac arrhythmia. AFIB symptoms can severely impact the quality of life. Through clinically proven Catheter ablation procedures, patients can restore the heart's incorrect electrical signals.

Context

Life can change in a single beat. With the rise in cases, the brand ask was to design communication to raise awareness about AFIB, its symptoms, causes, and how Catheter ablation is effective in preventing AFIB recurrence by restoring the heart rhythm to normal.

  • 3d visualisation
  • Marketing https://bochfernshuae.twic.pics/assets
  • Graphic designing

Marketing asset

Don't let your heart wait.

For the first phase of raising awareness, we created key-visuals to define AFIB and its symptoms & effects. To make the communication impactful we did 3d visualization to make content pieces crisp and impactful.

Social media management

To nurture the knowledge about AFIB amongst the audience, we designed and delivered social media for Instagram and Twitter.

Live-action video production

We captured and produced patient stories to help others understand and learn how Catheter ablation changed lives when drug therapy failed or was ineffective.

Storytelling

As part of our promotional asset, we created 2d animation to guide and raise awareness about AFIB.

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